restaurant marketing ideasI know I make great food, so why aren’t I getting customers? This is a familiar lament of many restaurant owners. And the truth is, sometimes the quality of the food just isn’t as important as other considerations. In fact, there’s a good chance you have a competitor who does more business than you. Is their food better? No. Do they have a better location? No. So, what gives? It’s all about marketing. To get people in your restaurant, they have to know about you and what you offer. If what you’ve done in the past hasn’t worked, it’s time for some new restaurant marketing ideas which should include:

Digital Signage

We live in a dynamic world, which means if things are not moving, often they go unnoticed. Bright graphics and videos attract potential patrons. This is one big benefit of digital signs – they catch customers’ attention. They offer an excellent – and easy – way for restaurants to highlight their food and promotions. Plus, with digital menu boards, many restaurants see a significant growth in sales. They offer an opportunity to promote your higher-margin items, thus increasing profits. Moreover, most restaurants report that the signs pay for themselves in a short period of time. Moxy POS helps with every aspect of digital signage. We can handle the photography, content, videos, hardware, software, training and installation. You can perform updates and changes from any keyboard…for one location or a national chain!

Web Design

Today, there is no denying anymore the importance of a great website for a business. When customers hear about a restaurant, one of the first things they do is go online. In addition to information about location, hours, etc., they want to learn about the food and read reviews. Furthermore, great web design engages and excites visitors. It also allows a restaurant to incorporate its POS system, which is key for online ordering.

Gift Cards

One of the most effective restaurant marketing ideas is gift cards. They basically combine two things most people love: a gift and free food. A gift card program should be an important component of your marketing strategy, especially during the holidays.

Loyalty Programs

A great way to get customers to come back is to give them incentives. This is where a loyalty program can work wonders. For example, customers can accumulate points based on how often they visit or the food they order. When they hit a certain amount, they can earn a free entrée, dessert, or whatever a restaurant chooses to offer.

Social Media

Almost every adult in the U.S. uses at least one social media network on a regular basis. Restaurants can take advantage of this by finding their target audience online and engaging with them. A strong social media marketing strategy involves responding to comments, using advertising, and utilizing analytics to plan strategy.

Printed Materials

We may live in a digital world, but that doesn’t mean printed materials are obsolete. In fact, it’s because of our digital world that print is still effective. It’s easy to ignore an email, but people almost always look closely at the stuff that comes in their mailbox. And when you include mouth-watering images of food on printed materials, this is even more enticing.

Photography

Speaking of great images, this is one of the cornerstones of restaurant marketing. Describing a dish and its ingredients is important, but it is pictures that will really get customers in the door. And sure, every smartphone can now take photos, but it takes a real professional to capture its essence. A mouth-watering image is worth a thousand words!

Running a restaurant can be tough! So many different areas have to work together in order to have a successful eatery. From the wait staff to the food, there are so many things that can be concerning. With all the hustle and bustle, don’t forget a sound marketing plan. Moreover, adding high-quality restaurant marketing could be the boost your eatery needs. So, if you’re in need of a comprehensive marketing strategy, you should contact Moxy POS. They have a team of experienced advertisers ready to elevate your restaurant to the next level.

Comprehensive Restaurant Marketing

All-inclusive vacations are so great because you can get everything in one location! Moxy POS is your all-inclusive restaurant marketing source.

Using target customer data, the marketers at Moxy POS tailor advertising efforts to meet your clientele’s desires. Then, spend your hard-earned money well when using this key piece of information. It allows your restaurant to respond immediately to customers. Not only do they appreciate that effort but it will also increase your business.

Moxy POS Can Help with Your Marketing Ideas

An extensive restaurant marketing plan takes a lot of work. The good news is that Moxy POS can handle everything for you. We offer comprehensive marketing services that will get potential customers interested in your business. Plus, we pride ourselves on our creative, out-of-the-box thinking that ensures you won’t just do what everybody else does. To learn more about what we can do for your business, call us at 800-849-5642. You can also send us a message through our online contact form.

If you’ve been putting off installing or updating a POS system for your restaurant, we’ve got some great news. Moxy POS has made it incredibly easy to install a powerful point-of-sale system in your establishment! Moreover, our specialty is using our end-to-end expertise to break down the barriers to upgrading your technology. Moxy POS will guide and support you on every step of the path toward a more efficient and customer-focused restaurant.

We offer:

  • Moxy POS: high-performance POS software designed by restaurant professionals
  • Complete installation services for a turn-key POS solution
  • Integration with digital signage systems and with online ordering portals
  • 360º expertise from system design to support and troubleshooting

Why Your Restaurant Needs a POS System

It can be hard to break free from the way you’ve always done things. Maybe your restaurant is still running just fine with cash registers and paper tickets! However, the benefits far outweigh any costs you’ll bear to install and maintain a POS. What’s more, those costs can often be lower than you’d think when you’re working with a qualified professional partner.

  • Efficiency: A POS vastly streamlines your employees’ workflow, from order-taking to kitchen communication to payment processing.
  • Payment Options: POS software systems like our Moxy POS offer integrated credit card payments. Therefore, no more gathering credit card receipts and reconciling them with your drawer at the end of the night.
  • Detailed Information: It’s great to be able to run all of your reports in one place. A good POS will allow you to access inventory, sales, and more at the push of a button.
  • Fidelity: With a good POS on your side, there’s always a record of what’s going on. Say goodbye to lost tickets and numbers that don’t add up.

Of course, in order to take full advantage of all these benefits, you’ll need the right hardware and software. We’re confident that once you know what Moxy POS is capable of, you’ll see the benefits for yourself!

What Makes Moxy POS The Best Restaurant POS System?

When you work with Moxy POS, you can have peace of mind that staff training will be quick and painless. After all, a good staff attitude about a new restaurant POS system is the most important element. As you know, frustration and stress from your staff becomes obvious in their service.

Here’s why all restaurant employees love Moxy POS:

  • Flexibility: We understand that every restaurant is unique, so the system is set up for customization. Our team creates a solution based on the way your staff likes to work.
  • Intuitive Menu Building: You can create items in seconds – literally! Additionally, your staff can create new menu items and options on the fly as needed, without rebooting the entire system.
  • Easy Discount Rules: No more wondering what promotions are happening and when! With Moxy POS, you can create automatic discounts and coupons, which reduces errors.
  • Coursing: Your kitchen staff will love that the system delivers orders by course. This makes timing much easier.

Likewise, our POS features a robust table layout tool, as well as easy bill splitting options. During setup, our team will make this new system easy for your staff to use.

Moxy POS: The Food-Service Professionals’ Choice

We chose to create Moxy POS because it’s a system that we truly believe in. Why is that? It all comes back to the customer’s experience, and we built our system around that understanding.

Our goal is to empower your staff to turn new guests into repeat customers and beyond. To review our smooth operation and powerful options, the sky’s the limit for your restaurant:

  • Simple and flexible table and guest management. Splitting checks and items? Transferring checks from the bar to a table? Up-selling and adding on items? Coursing management? Our software makes them all a breeze.
  • Seamless integration with all aspects of your restaurant. Our system runs and issues gift cards, manages online orders, and processes credit card payments. And, it does it all with just the click of a few buttons! We can even set up your system to integrate with digital menu boards. You can update your entire menu automatically and on the fly from your POS! Control it all from one keyboard!
  • Powerful reporting functions. Customize your reports to show only the most relevant data with flexible reporting features. On top of that, you can access reports from any device, at any time.
  • Reliable support from a team of trained technicians that’s on-call 24/7.

And that’s just the appetizer. To find out more about how this software can empower the way you do business, call us at 800-849-5642. Or, contact us online today. You’ll see with your own eyes how a great POS system can take your guest experience to the next level!

Restaurant point-of-sale systems are indispensable tools for modern restaurants. The POS serves as the epicenter for all restaurant operations. From menu-building to ordering to payment, the POS can handle it all. That’s why it’s so important to choose the right software for your restaurant. Moxy POS offers the latest POS systems. In addition, we back all solutions with best-in-class service. Check out the features of a POS system below to see how it can improve your business.

The Best in Restaurant Point-of-Sale Systems

Moxy POS is powerful and customer-friendly. This innovative system features powerful software that includes inventory management, customer-facing options, and delivery-service features. Moreover, our software managers can even import the menu into the POS system. This means that employees don’t have to manually enter prices, preventing user-based errors. Therefore, build your menu in no time and keep it updated with ease. With Moxy POS, owners and managers receive a combination of powerful technology and insightful reporting and analytics.

Check out the features of Moxy POS:

  • Cloud-based system for real-time updates and backups
  • iOS and Android apps available
  • Mobile-responsive system
  • Online ordering management
  • Kiosk mode available for self-ordering
  • Customer facing display option
  • Kitchen-facing display option
  • Inventory management
  • Menu-building features
  • Import your existing menu right into the POS
  • Native software operates through internet outages
  • Signature capture service
  • Driver dispatch mode with map feature for delivery service
  • Wait-list management
  • Powerful business analytics
  • EMV processing service
  • Ever-expanding list of integration partners
  • And much more!

POS Systems Help Your Restaurant Run More Efficiently

Restaurants require efficiency to operate successfully. No tool is more important for a small business than robust point of sale systems to help things run smoothly. Also known as a POS, this system is the center of all things happening in the restaurant. With POS software, small business owners can manage inventory, process payment options and enhance the customer experience. Whether you own one location, multiple, or even operate a national franchise, every small business owner can benefit.

Moxy POS offers a wide range of features for the customer and all staff, including:

  • Robust software—the mobile-responsive system offers conversational ordering, numerous display options and much more.
  • Control with an iPad—this system runs on the cloud for added convenience. Leverage the power, convenience, and user-friendly nature of Apple’s iPad hardware. Combined with cloud server technology, this is a revolutionary approach to POS.
  • Inventory management—track inventory through the software to know where everything stands. Reorder before it becomes crucial by staying ahead of the curve.
  • Payment options—Let customers offer payment right at the table or do it on the go. This can reduce wait time and increase number of customers.
  • Enhanced customer experience—Moxy POS isn’t just an improvement for staff. It lets the customer have more control over their dining experience. They can pay at the table, order drinks, see specials, and much more.
  • Online ordering and loyalty programs—are all built into this system. Seamless integration with kitchen and payment processing makes these options more attractive to customers.
  • Powerful back-end analytics—track everything that happens with the POS software. Run reports and analytics that provide powerful insights on how to improve operations. On your mobile device, check real-time sales and compare to other time periods or other locations.

Benefit from Integration

Another huge benefit of this system is its integration with other services from Moxy POS. Incorporate digital signage to attract new customers and generate new sales. Keep things sleek and modern with digital menus. Our experts can integrate these other services with your POS system. Make your restaurant run even more efficiently by leveraging this synergy and operational efficiency.

Invest in Your Restaurant

It’s true that the initial cost of a POS system can seem intimidating. But like any other tool, it is an investment in your business. A traditional register or paper-check system might be cheaper, but is also more costly in the long run. These old methods are prone to error, miscalculation and inefficiency. A good POS system saves time and money for owners and managers. Employees can quickly and easily enter orders, split checks and process payments. And, they can keep track of their time sheets within the POS. Furthermore, restaurants can track inventory in real-time for smoother operations. With all a POS system can offer, it pays for itself in a very short amount of time. Over time, it can even save money. So, what are you waiting for?

Give us a call today at 800-849-5642 to see how we can help make your restaurant more efficient and profitable.

Restaurant owners know that one of the biggest keys to success is keeping customers happy. That means good food, a pleasant experience, and quick and convenient service for all. Self-ordering can be a great way to achieve this. However, offering self-ordering can be more complicated than the traditional model. But it doesn’t have to be. Moxy POS can create a restaurant kiosk system that helps your business. These systems are user-friendly for customers and utilize the latest software for accepting payment and more. Service from Moxy POS keeps the system running smoothly at all times.

What is a Restaurant Kiosk System?

An interactive restaurant kiosk system is an onsite, friendly interface for customers in a restaurant. With this system set up at a counter or table, customers can place their own orders. But these systems are only as good as their software. Our robust, user-friendly software enables real-time efficiency and improved operations. This system is the ideal solution for restaurants looking to cut down on labor and staff costs. It frees up servers to handle in-person patrons and phone calls.

The software runs on Apple’s intuitive iPad, making it convenient, easy, and fun to use. Simply set up the iPad kiosk anywhere in the restaurant. When a customer is ready to order, they can do so right on the iPad. Plus, they can make payment right at the kiosk without needing to involve staff. That means a customer can skip long lines and get their food order faster. Plus, order accuracy improves when there is no middle man. It also means that you can cut down on service costs and help your bottom line. This solution is perfect for lunch service, busy days or late-night hours.

The Benefits of A Kiosk

There are numerous benefits to a self-ordering kiosk, including:

  • Accuracy—customers enter their orders themselves. So, there’s no mishearing or misinterpreted orders. And, their payment method stays with them for added security.
  • Sales Boost—ordering at a kiosk is faster than at a counter. So, you can serve customers quicker, which translates to more orders. More orders mean more revenue.
  • Service Improvement—with the intuitive and user-friendly software, each guest can order as quickly as they want. If they want to comb through options, they can.
  • Lower Costs—why pay for a large staff to take orders? The kiosk can handle this for you and lead to significant savings.
  • Better Service—keep the staff you have focused on what matters. Free them up to be more attentive and delivering quality service to keep customers happy and coming back.

Additional Restaurant Software and Solutions from Moxy POS

Moxy POS also has software to help with other tasks. Our POS system solutions help restaurants run more efficiently and lift sales. POS systems also allow managers to track employee timecards, process payments, handle online ordering, and more. A restaurant’s chef or manager can even build or change menus and update in real time across multiple locations. Backed by customer service from the experts at Moxy POS, a new POS system can be a game-changer.

Our software leads the market in functionality and user friendliness. Owners and managers can leverage the power, convenience, and simplicity of Apple’s iPad to run the POS. Apple’s intuitive iOS software helps cut down on learning curves for employees. Check out some of the many benefits of our system:

  • Guest Engagement App—greet and market directly to customers’ smartphones automatically. The Guest Engagement companion app pairs perfectly with the Moxy POS for transformational improvement.
  • Online Ordering—take online orders with this fully-integrated solution. Process credit card payments and more directly from the POS. Plus, the interface can match your site to protect your brand.
  • Menu Building—the owner or chef can build or update menus in real time. Highlight happy hour or daily specials to keep customers coming back.
  • Self-Order Kiosk—want to have customers order for themselves, say at lunch? This in-store interface enables guests to place orders and pay on their own for quicker service.
  • Time & Attendance—keep track of employees’ hours with this date-tracking tool. Built right into the POS, staff can sign in and out for automatic reporting.
  • Management reporting—managers and owners receive real-time reports on any device. Check hour-by-hour sales right on your smartphone!
  • & much more!

Utilize the Cloud for Real-Time Updates

Best of all, the Moxy POS system lives in the cloud. That means that updates publish in real time. And your saved data is always available in case there is a problem with the internet or the terminal. Plus, owners and managers can access data at anytime, anywhere, from any device. Lastly, our website is secure and easy to use, even for those not familiar with cloud technology.

Get a Free Quote Today

Technology doesn’t have to be frustrating. And you don’t have to be an expert to benefit from modern tools. After all, managers in the food service industry should focus on great food and running the business. Let MOXY Restaurant Solutions help you make improvements that will make a difference. Our experts can help design a solution that is right for you.

You might be wondering about the cost of these systems. A kiosk is like any other investment: you get what you pay for. But these systems can be more affordable than you might think. Even better, they translate into real cost-savings. So, they pay for themselves in no time! To get a free quote, simply fill out this quick and easy form and our experts will be in touch

Or, give us a call at 800-849-5642 to see how we can help with your restaurant.